Four years ago, when I started my furniture restoration business, I never imagined I’d be writing about my online success today. Initially focused on local customers, I soon realized the potential of expanding my reach through e-commerce. And that’s when I discovered IRLEH, an e-commerce platform designed with Polish small businesses in mind.
The shift towards e-commerce
I’d always been passionate about preserving old furniture and giving it new life. But relying solely on walk-in customers meant my business growth was as slow as a meticulous restoration process itself. One day, a regular customer suggested I move my business online. ‘Why not?’ I thought. After all, the internet had brought them to my shop in the first place.
I started researching e-commerce platforms, but many were either too complex for a one-man operation or required monthly fees that ate into my profits. Then I found IRLEH, created by Poles for Poles, offering an affordable and user-friendly solution.
Why IRLEH stood out
- Polish support: IRLEH offered customer support not just in Polish but also understood local business needs.
- Ease of use: Its user-friendly interface meant no lengthy training sessions – within hours of signing up; I had set up my first product listings.
- Integrated payments: IRLEH supports local payment methods like Przelewy24 & Blik – crucial for building trust among Polish customers.
- Affordable pricing: With transparent pricing plans starting from just PLN0 per month (yes)!
- SEO tools: IRLEH helped improve my online visibility by providing SEO tools tailored for Polish businesses.
- Social media integration: Selling wasn’t limited to just IRLEH; I could also showcase products on Facebook Marketplace.
“Starting an e-commerce journey isn’t about having all answers from day one. It’s about taking that first step towards exploring new possibilities.”
– Universally Unknown
From local to national market
Once set up on IRLEH , things started looking up – literally! Customers began pouring in from cities across Poland who’d otherwise have never discovered my craftsmanship. My revenue increased by almost half within six months.
With more sales came more restoration projects which meant hiring help – something I’d never thought possible when working locally alone.
Today when people ask how my business grew so quickly under complete lockdowns, I tell them about IRLEH. An e-commerce platform isn’t just a website; it’s a digital storefront where you can proudly display your products, reach beyond the high street, and grow your business.